Southeast Fulfillment

The Role of 3PL in Scaling Amazon and Walmart Sellers Beyond FBA

Amazon FBA is powerful, but relying on it alone can limit growth. As sellers expand to Walmart WFS and beyond, 3PL providers step in as strategic partners.

3PL warehouse scaling Amazon and Walmart sellers

1. Why Sellers Outgrow FBA Alone

  • Amazon storage limits and rising fees.

  • Lack of flexibility in bundling/kitting.

  • No multi-channel capability with FBA only.

2. The Role of 3PL in Multi-Channel Fulfillment

  • Handles both Amazon FBA and Walmart WFS prep.

  • Provides FBM/DFW shipping for non-FBA orders.

  • Offers storage solutions across multiple platforms

3. Key Benefits of Using 3PL Beyond FBA

  • Flexibility: customized prep, bundling, kitting.

  • Cost savings: avoid Amazon’s rising storage fees.

  • Scalability: expand to Walmart, eBay, Shopify, and more.

4. How 3PL Helps Sellers Stay Competitive

  • Faster turnaround times → fewer stockouts.

  • Compliance expertise across platforms.

  • Ability to test new markets without heavy overhead.

3PL providers aren’t just warehouses—they’re growth partners. By going beyond Amazon FBA, sellers can unlock multi-channel success and scale with less stress.


Looking to scale beyond Amazon? Book a call with Southeast Fulfillment for flexible 3PL services that support both Amazon and Walmart sellers.

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